About Tend

We build reliable tools for the people who care for growing things.

It Started with a Question

We were watering on schedules, following generic advice, and still watching plants struggle. The surface looked dry, but below? No idea. By the time we noticed root rot, it was too late.

That's when we asked: What if there was a simple, honest way to know what the soil actually needed?

Not an app with a dashboard. Not a gadget with blinking lights. Just a reliable instrument that reads the soil at root depth and tells you plainly what's happening.

FieldBonnet sensor on weathered wood

Building Something That Lasts

We built FieldBonnet — a WiFi-connected capacitive soil moisture sensor with 26 plant profiles, email notifications, and a setup wizard that works from any phone without an app.

But FieldBonnet is just the first tool. Tend is a company built around a simple idea: the people who care for growing things deserve instruments that are as honest and reliable as the work they do.

No trends. No gimmicks. Just well-made tools that earn trust through use.

FieldBonnet on rustic workbench with gardening gloves

What Tend Stands For

Honesty

Our tools tell you what's actually happening. No inflated claims, no unnecessary complexity. Clear information you can act on.

Durability

Quality materials, corrosion-resistant sensing, long battery life. Built to work reliably season after season.

Insight, Not Noise

We don't overwhelm you with data. We give you the information you need, when you need it, and nothing more.

Calm

Care should feel grounding, not stressful. Our tools stay in the background and speak up only when it matters.

Our Mission

Tend exists to serve the people who care for growing things — whether that's a single potted plant on a windowsill, a backyard vegetable garden, or acres of managed land.

We believe the best tools are the ones you forget about until they quietly let you know something needs attention. They don't demand your time. They earn your trust by being consistently right and unfailingly reliable.

Everything we build starts with a question: Does this actually help someone take better care of what they're growing? If the answer isn't clearly yes, we don't build it.

Our Promise

Reliable & Honest

No confusing jargon or unnecessary features. Clear, actionable information from instruments you can count on.

Quality Materials

Capacitive sensing that won't corrode. Rechargeable batteries. Components chosen for longevity, not cost savings.

Real Support

Questions? Reach out. We respond quickly and genuinely want to help you succeed with your plants.

30-Day Returns

If our tools don't meet your expectations, we'll make it right. Your satisfaction matters to us.

Ready to Start Tending?

Give your plants the honest care they deserve.

Shop FieldBonnet — $30